Founded in the mid-19th century, Le Jour emerged as an independent watchmaker catering to distributors around the globe. Renowned for its Valjoux movement chronographs, Le Jour developed a diverse range of timepieces inspired by aviation, marine, and motorsport themes. This focus on dynamic design resonated with the growing popularity among watch connoisseurs and collectors, solidifying Le Jour's reputation in the horological world.

In the 1970s, Japan revolutionized the watch industry with its affordable and highly accurate battery-operated quartz movements. This innovation steadily undermined the dominance of the Swiss watch industry, which had long been regarded as the pinnacle of prestige and craftsmanship. As a result, many traditional Swiss watch companies, including Le Jour struggled to compete and ultimately went out of business, marking a significant shift in the landscape of horology.

Today, we proudly present a lineup of Le Jour watches, designs inspired by the rich history of this storied brand. These timepieces pay homage to Le Jour's significant contributions to the modern watch industry, blending vintage design elements with contemporary craftsmanship. Join us in celebrating the enduring spirit of Le Jour and its commitment to excellence in horology.